

“Yoi no Yoi” is a large-scale bar-hopping event held every February in the Kannon-ura area, located behind Senso-ji Temple in Asakusa. During this event, participating bars and restaurants offer a special “Sen-Tora” set (a combination of food and drinks) for 1,000 yen (tax included), allowing visitors to experience a variety of establishments easily.
The 5th edition of “Yoi no Yoi” in 2025 will take place over 17 days, from Monday, February 3rd to Wednesday, February 19th, with around 113 venues joining the event.
How to Participate
Participation is simple:
- Get a booklet and a MAP & Stamp Sheet at any participating store.
- Visit any venue that interests you—no reservations required!
- Enjoy the special “Sen-Tora” set and explore the hidden gems of Kannon-ura.
Additionally, a stamp rally will be held simultaneously. Collecting stamps from different venues gives participants a chance to win exclusive original goods through a lottery.
“Yoi no Yoi” is a great opportunity to discover hidden gems and long-established bars in the Kannon-ura area while enjoying Asakusa’s deep and rich nightlife. If you’re in town, don’t miss this exciting event!

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